Glamour Mag Reveals Why Valentine's Day is Not Just For Ladies

Based upon an It's Just Lunch survey debunking Valentine's Day myths released earlier this month, Glamour magazine has reveals why the "Hallmark Holiday is more mutual than you might think."

The It's Just Lunch surveyed over 750 single men and women about Valentine's Day.  While many singles may view the days as "couples only" or even disparage it as a "Hallmark holiday," the survey suggested that many see the 14th as a day to try something new or even expand one's dating boundaries.

The article states that "rather than the dude taking it upon himself to plan the special day, 54% believe that the couple should plan the date together."

The article went on to highlight  that "a larger percentage of women said the best gift would be a certificate for an activity that both parties can enjoy together."

While going out is popular, one date idea is to cook the Valentine's Day meal together.
 
It's Just Lunch Toronto director Jacquie Brownridge suggests making a dish from a favorite vacation destination, homemade pizzas where you combined each of your favorite toppings or a recipe that reminds you of one of the first restaurants you visited.

Use the shared time in the kitchen to turn up the heat in your relationship. This is the time for you to interact on a personal level with your partner and even flirt a bit.   Be a good listener, make meaningful eye contact, smile, laugh, touch your partner and enjoy your time with your other half.

So, what are your plans for Valentine's Day?

Read the full article.

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IJL Survey Reveals Valentine's Day Pitfalls

Who Plans the Date? What’s the Ideal Gift? Men and Women Disagree

If you’re a man who intends to arrange your Valentine’s Day festivities without consulting your date, you might want to change your plans, according to a new survey by It’s Just Lunch. And if you’re one of the rare guys who want to leave the whole thing up to your girlfriend, that’s not a good move either.

When the specialty dating service asked over 750 singles, “Who’s supposed to plan Valentine’s Day?”:

• 56% of women thought it should be the couple together while 42% picked “the guy”.
• For men, 48% said “the guy” and “the couple together” was a close second at 47%

But women clearly don’t want to plan February 14th on their own: About half a percent thought that “the girl” should make Valentine’s Day plans, which may come as a surprise to the 5% of men who chose that answer.

“Most people aren’t mind-readers,” says Jacquie Brownridge, spokesperson for It’s Just Lunch and director of the Toronto office. “Talk about the holiday before you decide who plans the date.”

There were also significant gaps between the sexes when it comes to “the best Valentine’s gift.”The top answer for women, chosen by 38%, was a “gift certificate for an activity we can do together.” Only 21% of men selected that answer.   Men’s top gift ideas were flowers, chosen by 43% of men, but only 31% of women.

“Togetherness seems to be the key for most women, both in planning the holiday and with regard to the gift they receive,” says Brownridge. “Men just need to be smart enough to choose something their dates enjoy as much or even more than they do.”

It’s Just Lunch is a personalized dating service for busy professionals. The company has coordinated over two million dates for clients since opening in 1991. IJL minimizes the stress and maximizes the efficiency of dating by sending people on casual, no-pressure dates over lunch, brunch or drinks after work. IJL’s team of dating specialists, not a computer, performs the matchmaking.   The company has over 150 locations in the US, Canada and internationally.

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